Culture Lens / PRADASPHERE Hong Kong
If you are passing through Hong Kong by December 5th, make sure to experience Prada’s latest Commerce meets Art exhibition, PRADASPHERE. Located atop the Central Ferry’s Pier 4, in the city’s harbor, the exhibition curated by Miuccia Prada herself marries all aspects of the brand’s fashionable notoriety in a display recalling Andy Warhol’s own post-modern experimentation with fashion and art.
If you can’t make it there….we’ll share a bit with you now.
This luxurious gesamtkunstwerk installation –an encapsulated total Prada experience– narrates the story of the century old Italian fashion house’s history through some of it’s most iconic contemporary designs, books, accessories and art collaborations. The exhibit includes 60 complete looks from the last 30 years of the brand’s collections, with extra focus on bags, shoes and materials, alongside rarely exhibited artifacts.
Diverse influences and references from its heritage and history, iconic and idiosyncratic markers, are exposed in groups within the Pradasphere installation. Each item or grouping suggests a disruptive approach to design, style, art and culture that is unique in the world of fashion today.
Initially launched in London in May 2014 at Harrod’s, the exhibition traces the multivalent obsessions of the Prada brand in bridging fashion’s ability to pair commerce and Art, and showcases how the label continually upsets sartorial conventions through public experimentation.
The exhibition also includes an archive of images and videos created in collaboration with internationally renowned directors and cinematographers including Roman Polanski and Wes Anderson, Ridley Scott and Yang Fudong. Also featured are architectural collaborations with Rem Koolhaas and Herzog & de Meuron.
Pradasphere is free to the public but head there early as the queue can get long.