London is having a swell time. First the Queen’s diamond jubilee turned the world’s eyes toward the Thames, the Spring-Summer 2013 Men’s Collections just ended under the watchful eye of Prince Charles, and soon the Olympic games are going to be make everyone observe GMT Standard Time live. It’s good to be British… or feel like it. By the way, what makes this cycle of menswear fashion shows exciting is that it’s actually the first official men’s round-up… men’s fashion used to show during the women’s shows… but no more!

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

The Queen's Diamond Jubilee, celebrating 60 years on the throne.

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

London Olympic games 2012

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

UK OK

If the men’s collections were any indication of things to come on the masculine sartorial front, the Great Gatsby is feeling blue and isn’t afraid to show a little more skin. Confused? Don’t be!

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

HRH Prince Charles offi­cially launched the first Lon­don Fash­ion week at a recep­tion at St. James Palace.

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

Richard Nicoll - spring/summer 2013

These collections were a clean extension of what was shown last year, but this time around the polished gentleman is favored as is the color blue (not a big surprise there?) and that ongoing attempt at making the short a wardrobe staple.

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

Pringle - spring/summer 2013

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

Nicole Farhi - spring/summer 2013

It isn’t a secret that men instinctively like blue. It seems to be a de facto man obsession, which rarely looks wrong. Blue is currently making the rounds in a myriad of shades and saturation. Want an electric twist? Got it! Want a subtle hue like robin’s egg or duck’s egg? Not a problem. Blue is definitely on the menu, yet the twist comes in its subtleties; as defined as the variances are, they read fresh and polite, yet feel like a neutral.

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

Jonathan Buttal 'The Blue Boy', by Thomas Gainsborough (1727-88), c. 1770.

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

Jonathan Saunders - spring/summer 2013

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

Richard Nicoll - spring/summer 2013

The Great Gatsby reboot is only showing up on Christmas day but it is already flaunting its influence. The Gatsby mania cannot be escaped, the media is ‘milking that cow dry’ as long as it can (what if the film flops?). The positive aspect from this highly mediatized trend is that it promotes a sharp sleek look throughout. Anything that can make men look elegant is good to us! And London didn’t disappoint, we appreciate the effort and great looks.

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

Spring 2013 Men's Collection preview with Harrods at London Collections

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

Hackett London - spring/summer 2013

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

Hardy Amies - spring/summer 2013

Last but not least, shorts! This trend looks amazing on athletic ‘chaps’, and if worn properly, it looks surprisingly together. But the question remains, is it okay for the office? Is it  appropriate for dinner out at a nice restaurant? Perhaps! This particular look has made the rounds for a few years now, but hasn’t seemed to get its sartorial break quite yet.

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

Lou Dalton - spring/summer 2013

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

E Tautz - spring/summer 2013

London Fashion Week Boytown Spring 2013 Menswear Runway Collections

Lou Dalton - spring/summer 2013

The Brits did it; shall the Italians and the French do it too?  And what does all this portend for Fall 2013? Will the dressier look translate to more fur or fur-trim? We certainly hope so!

More men’s spring collections 2013 to come…

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